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Lyris Tweets

Conversation with Erick Mott and JD Peterson of Lyris on how they’re using Twitter to amplify their own marketing programs as well as an update on the release of a new Twitter feature within Lyris HQ.

Posted by Chris Ross, May 20, 2009

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Runtime: 25:25 |

About the Show

Upshot Studios features conversations with marketing technology leaders and big thinkers. Beyond just thinly-veiled vendor promotion, we explore the emerging technologies and ideas changing the world of marketing.

Authors: Chris Ross, Steve Gollob

Topics: Management & Marketing, Tech News, Tech News

Read more…

Show sponsored by Upshot Institute

New Entries

Apr 02

Referral Marketing with the N.U.D.E. model and subconscious strategies

A discussion with Allison Taylor, CEO of Paravox and Learn The Book.

Posted by Steve Gollob, Apr 02, 2009

Referral Marketing ...
Referral Marketing with the N.U.D.E. model and subconscious strategies
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Runtime: 25:14

Mar 11

Professional Video for the Web

A relaxed discussion with Sean Murphy, President of VideoPros.

Posted by Steve Gollob, Mar 11, 2009

Professional Video ...
Professional Video for the Web
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Runtime: 12:22

Dec 30

360 Sales Enablement - How Marketers Can Empower Sales

Craig Nelson, CEO of iCentera, discusses the essential actions and underlying technologies marketers can utilize to support sales organizations.

Posted by Chris Ross, Dec 30, 2008

360 Sales Enablemen...
360 Sales Enablement - How Marketers Can Empower Sales
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Runtime: 31:33

Dec 19

Don't Panic, How to Survive In A Tough Economy

Conversation with Scott Severson, CEO of Adfusion, on what marketers can and should be doing to be effective in a tough economy.

Posted by Chris Ross, Dec 19, 2008

Don't Panic, How to...
Don
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Runtime: 15:24

Oct 21

Maximizing Marketing Technology

Discussion with JD Peterson, Director of Product Management for Lyris Technologies about his perceptions on marketers adoption of marketing technologies.

Posted by Chris Ross, Oct 20, 2008

Maximizing Marketin...
Maximizing Marketing Technology
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Runtime: 17:02

Sep 04

Personalization 2.0

George Hadjiyanis of Valtira provides insights on how marketers can utilize new online personalization capabilities.

Posted by Chris Ross, Sep 04, 2008

Personalization 2.0
Personalization 2.0
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Runtime: 13:34

Aug 23

Straight Talk on Search Engine Optimization

Interview with Gary McAvoy, CEO of Get To The Top, on what marketers should do to maximize SEO results.

Posted by Chris Ross, Aug 23, 2008

Straight Talk on Se...
Straight Talk on Search Engine Optimization
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Runtime: 13:42

Aug 13

Social Business Networking - LinkedIn and more with Mike O'Neil of Integrated Alliances

A discussion with CEO of Integrated Alliances, Mike O’Neil, as we explore the value of optimizing LinkedIn and other social networking tools in a business context.

Posted by Chris Ross, Aug 13, 2008

Social Business Net...
Social Business Networking - LinkedIn and more with Mike O
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Runtime: 16:40

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